The Sony PlayStation 3 for its built-in Blu-ray player may have another reason to feel good about themselves. Sony has confirmed that in September the multitalented game console will receive a firmware update that allows it to play 3D Blu-ray discs. “In September this year, we’re launching another Firmware upgrade–and this one is going to upgrade the PS3 to support Blu-ray movies in 3D,” said Mick Hocking, senior director of Sony Computer Entertainment Europe, at a press event in London late last week. He also mentioned future upgrades to support 3D photos and 3D YouTube videos. The console’s update for 3D gaming came worldwide in June. When the 3D Blu-ray upgrade hits homes this fall, the crucial installed base of 3D-compatible Blu-ray hardware will increase significantly; there are “35.8 million PlayStation 3s out there,” according to Hocking. The upgrade, which we assume will be free as usual, makes the cost of upgrading to 3D a bit less expensive than before. Of course, you’ll still need a new TV and expensive glasses for everyone, but at least PS3 owners won’t have to buy a new Blu-ray player.
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Sony has a strategy for upping the quality of its content and providing an incentive for gamers to upgrade their home entertainment systems next year, and it involves the PS3 going 3D. A presentation to investors yesterday underlined that the PlayStation 3 will be a fully 3D-capable game console by the end of 2010, and that a firmware update would share this upgrade across all existing PS3s. A few demos of PS3 3D gaming have been shown previously, but the news of an across-the-board firmware update is new. Of course, a gamer would still need a 3D-capable Bravia HDTV and glasses, the latter of which haven’t been announced yet. We’re curious how the quality will be–Nvidia’s 3D game technology, now being embedded into laptops, looks great, but requires a 120Hz monitor for fluid motion. But it’s a smart idea, if manufacturers want anyone to adopt 3D tech, to include it as a Trojan horse inside laptops and game consoles. And we hope it works on HDTVs other than specific Bravias.
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